Friday, May 30, 2008

Weakness in Safe List

How would you like to send your commercial emails to people you do not know, but are expecting to receive such mail from you? Wait a minute. That does not sound right. How can this be?

It is simple, if you know what is really going on. Everybody who is on these lists, also known as safe lists, knows that they will be receiving emails from other members. This is possible because that is one of the conditions of their “safe list” membership.

And those who join these lists are willing to agree to this condition because they themselves would want to send out their own commercial emails to the others on the list.

The result: everyone is sending emails to each other but no one is reading them!

It gets worse when some savvy members sign up for the membership using a free or less-frequently-used account to store the useless emails they will never bother to open and read.

Having said that, it is always wiser to start your own mailing list and build it with opt-in subscribers, no matter how tempting safe lists can be or how many members there are in a safe list.

http://youcansellonline.blogspot.com

Thursday, May 29, 2008

Building Your List with Paid eZine Advertising

Some Internet Marketers can get clueless when it comes to unleashing the full potential of paid eZine advertising. One of the most common dilemmas is that whether the Internet Marketer should advertise the product or service he is selling directly to the subscribers of the eZine he is paying advertising for?

This can be a wise method, but with ifs and buts. For one, the advertisement must be compelling and attention grabbing. Secondly, there is no telling if the eZine’s subscribers constantly practice a buying habit until you put out some money to find out.

Investing even a small sum of money can be risky to a number of Internet Marketers who are on tight budgets. But in spite of the risk factors, eZine advertising can still be rewarding, if done right.

Thus the solution: the marketer would be wiser if he or she uses eZine advertising to build his or her mailing list. It makes sense, anyway. Since some eZines display more than one sponsored advertisement, you can grab the subscriber’s attention by giving a free or risk-free product or offer through your ad.

When the subscriber clicks on your ad, he or she can opt into your mailing list in exchange for the free offer, which can be a free report or even a trial service.

While you are not making a hard sell through your advertisement just yet, building your list by getting other eZine’s subscribers subscribed to your eZine allows you to follow up with them in the future, as and when you have new offer.

http://youcansellonline.blogspot.com

Wednesday, May 28, 2008

Ad Swap Magic

Here is a little used technique you can implement to build your mailing list for no additional cost. I call it “using subscribers to make subscribers” like much in the context of “using money to make money”.

This simple list building formula can be summed up in two words: ad swap.

Generally, you trade advertisements with other eZine publishers, preferably of the same mailing list size or bigger. You broadcast the eZine publisher’s advertisement to your mailing list while the eZine publisher endorses your ad to his list. Yes, you are actually cross endorsing or cross promoting each other's offer to each of your mailing list.

Your advertisement’s goal should be to get as many subscribers possible from the other eZine publisher’s mailing list to sign up for yours.

The result: you grow your mailing list. This method does not require money, which means it can be done for free. And the return of subscribers? Infinite!

You only have to do this with one eZine publisher at least once, because his subscribers who are also your subscribers can now be followed up within the boundaries of your mailing list.

Perform ad swaps with as many eZine publishers as possible and soon, you will have a huge mailing list of your own – built free.

http://youcansellonline.blogspot.com

Tuesday, May 27, 2008

Converting Every Visitor into Subscriber


If a person visits your website and leaves, chances are that he or she will not come back, especially if there are no compelling reasons to do so. After all, we all behave rather impulsively on the Internet, so much so that we can easily forget where we were 10 web pages ago.

But the bottom line is that your visitor may not come back to your website again. If 1,000 visitors visit your website, leave and never come back again, you can imagine the amount of potential revenue lost, simply because they do not come back. You could have converted a fraction of the visitors into your customers.

Some may say that creating unique content can keep some of the visitors coming back, but very often, unique content is not the solution. The real, long-term solution lies in converting your visitors into subscribers of your mailing list.

Before your visitor leaves your website, you want to convert him or her into your subscriber via a simple opt-in to your mailing list. You do this by asking for your visitor’s name and email address through your opt-in form.

And if your visitor signs up to be on your mailing list, you can still follow up with him via email. You can get your subscriber to consider your offer, or endorse another offer to him or her.

All in all, you want to convert as many visitors into subscribers as possible and obtain the potential revenue you rightfully deserve – the easy, wise way.

(Words: 252)

http://youcansellonline.blogspot.com

Monday, May 26, 2008

The 3 Best eZine Formats

eZine publishers today use any one or more of the 3 most commonly used eZine

formats which I am about to describe to you in this article.

Ultimately, you can decide which format is the best choice for you, though each

winning format has its pros and cons.

The text eZine is the most commonly published. The advantage of this format is

that other than writing, you do not require any special skill to use a Word or

Notepad program.

While the HTML eZine format requires a certain degree of HTML skills on your part,

you can add more sophisticated features to your eZine issues, making them more

appealing to your subscriber thus increases your readership value, something that

text eZines do not have.

You can decorate your eZine format, change your fonts, include pictures, and more.

However, the drawback often faced by HTML eZines is that they often get trapped

into spam filters before they reach their subscribers’ inboxes.

The third and least used among the 3 formats is the PDF eZine. Publishing your

eZine in PDF format can consume a lot of time and effort on your part but often

make up for your time spent in quality readership.

Due to the commitment, PDF eZines are usually published on a monthly basis. The

great part, though, is that you can put in your affiliate links in your PDF eZine issue

and allow your subscribers to pass the eZine issue around.

Given the choices, however, you do not have to necessarily choose strictly one

eZine format, as some eZine publishers today do publish in more than one format.

http://youcansellonline.blogspot.com

Friday, May 23, 2008

Deciding the Nature of Your eZine

When choosing a topic to publish your eZine on, you must consider some important success factors that can determine the flow and goal of your eZine.

You are encouraged to write non-time sensitive contents such as short tips, mini stories and interviews. Doing so enables you to create content in advance so that you can conveniently dispense to your subscribers at a later schedule.

Topic-wise, you will do well to cater to a starving market that will always have a demand for the kind of content you offer. And by this, I mean that you should zero in onto a demand that has been, is and will always be there.

Relationships and dating are niches that have been on Earth long before the World Wide Web came up, for example. The food niche will always be there as long as there are chefs cooking for anyone with a stomach to fill.

Having said that, you also want to have a steady stream of products or services of your own or an affiliate you can endorse to your mailing list and make even more money.

This is also the reason why the Internet Marketing niche will remain one of the hottest niches there is, as products and services are created almost around the clock. As long as there Internet Businesses cropping up, there will always be needs to be fulfilled.

http://youcansellonline.blogspot.com

Thursday, May 22, 2008

Mailing List for Affiliate Marketers

If you are an affiliate marketer who wants to make a comfortable living from

referring your prospects to other people’s product or service for decent

commissions, then you must consider building your own mailing list.

Building your mailing list of hungry prospects can be one of the best investments

you will ever make, as it is time and effort worth spending. When you strike out on a

Joint Venture and have a new product or service to endorse, you need look no

further than your own mailing list.

Granted, that most affiliates, as in more than 90 percent of them, are not making

money from affiliate programs, but this often results from the same amount of effort

focused on least effective methods.

While having your own mailing list is, not the only effective affiliate marketing

method, you can make affiliate sales very quickly even in the next few hours after

sending a sales message, provided that your mailing list is huge and responsive.

This is often true, because owning your own mailing list for you to endorse products

and services to is one of the fastest-producing results, beating other affiliate

marketing methods imaginable.

In a nutshell, the affiliate marketer who gets ahead of the pack is the one who

owns a huge and responsive mailing list of prospects.

http://youcansellonline.blogspot.com

Wednesday, May 21, 2008

Publishing Your eZine – the Pros

There are several advantages publishing your own eZine can offer to you. Thus if

the pros appeal to you, then publishing your own paperless newsletter can be ideal

for you.

The most obvious reason publishing an eZine can be the most ideal business for you

is that it is so easy to start that any individual can do. There is no need to invest in

starting a brick and mortar business or even staff and heavy machines for that

matter.

In fact, you can do this from the comfort of your home as the most important thing

you will need is an auto responder equipped with broadcast feature. Auto

responders such as GetResponse.com and aWeber.com are highly recommended

when it comes to publishing your own eZine.

In spite of the low start up cost and monthly fees, you can make money from

several profit centers within the spaces of your eZine issues. You can make money

from selling advertising space, just to name one.

Most importantly, you get to build your own personal media and spread your

marketing influence, making you more valuable to product and service owners thus

do not be surprised if you receive Joint Venture proposals every so often.

Given some of the best reasons in the world of Internet Marketing, publishing your

own periodical eZine can be one of the best money vehicles you will ever acquire or

even build.



http://youcansellonline.blogspot.com

Tuesday, May 20, 2008

Why Publish an eZine?

On the Internet, it is very possible to make money without selling any product. One

way of doing so is through starting your own eZine, also known as an electronic

newsletter.

In a nutshell, you send out your eZine issues on a periodical basis to your

subscribers. The good part is that you have a flexible choice in automating the

process of sending out your eZine issues for you or manually sending them on a

periodical basis.

As an eZine publisher, not only can you easily achieve the benefits a conventional

newsletter publisher enjoys without having to chop down several trees in the

process, you can easily and conveniently spread your marketing influence and

expertise to your base of subscribers from the shoes of an ordinary individual.

In other words, you do not have to invest in expensive printing equipment, brick and

mortar business, and hiring staff just to run your own newsletter publication,

resulting in a lot of time, money and effort saved.

Basically, all you need to start your own eZine are an auto responder and broadcast

feature to go with, enabling you to reach out to your massive subscribers whom you

can regard as your prospects, too.

All in all, if you do not have the commitments of creating your own product for sale,

then publishing your own online newsletter can be one of the wisest decisions you

will ever make, given the benefits of impressive marketing power and influence it can

offer to you.



http://123bestmarketing.com

Monday, May 19, 2008

Top 3 Ways To Boost Your Affiliate Commissions Overnight

The ideal world of affiliate marketing does not require having your own website,

dealing with customers, refunds, product development and maintenance. This is one

of the easiest ways of launching into an online business and earning more profits.

Assuming you are already into an affiliate program, what would be the next thing

you would want to do? Double, or even triple, your commissions, right? How do you

do that?

Here are some powerful tips on how to boost your affiliate program commissions

overnight.

1. Know the best program and products to promote. Obviously, you would want to

promote a program that will enable you to achieve the greatest profits in the

shortest possible time.

There are several factors to consider in selecting such a program. Choose the ones

that have a generous commission structure. Have products that fit in with your

target audience. And that has a solid track record of paying their affiliate easily and

on time. If you cannot seem to increase your investments, dump that program and

keep looking for better ones.

There are thousands of affiliate programs online which gives you the reason to be

picky. You may want to select the best to avoid losing your advertising dollars.

Write free reports or short ebooks to distribute from your site. There is a great

possibility that you are competing with other affiliates that are promoting the same

program. If you start writing short reports related to the product you are promoting,

you will be able to distinguish yourself from the other affiliates.

In the reports, provide some valuable information for free. If possible, add some

recommendations about the products. With ebooks, you get credibility. Customers

will see that in you and they will be enticed to try out what you are offering.

2. Collect and save the email addresses of those who download your free ebooks. It

is a known fact that people do not make a purchase on the first solicitation. You

may want to send out your message more than six times to make a sale.

This is the simple reason why you should collect the contact information of those

who downloaded your reports and ebooks. You can make follow-ups on these

contacts to remind them to make a purchase from you.

Get the contact information of a prospect before sending them to the vendor’s

website. Keep in mind that you are providing free advertisement for the product

owners. You get paid only when you make a sale. If you send prospects directly to

the vendors, chances are they will be lost to you forever.

But when you get their names, you can always send other marketing messages to

them to be able to earn an ongoing commission instead of a one-time sale only.

Publish an online newsletter or Ezine. It is always best to recommend a product to

someone you know than to sell to a stranger. This is the purpose behind publishing

your own newsletter. This also allows you to develop a relationship based on trust

with your subscribers.

This strategy is a delicate balance between providing useful information with a sales

pitch. If you continue to write informative editorials you will be able to build a sense

of reciprocity in your readers that may lead them to support you by buying your

products.

3. Ask for higher than normal commission from merchants. If you are already

successful with a particular promotion, you should try and approach the merchant

and negotiate a percentage commission for your sales.

If the merchant is smart, he or she will likely grant your request rather than lose a

valuable asset in you. Keep in mind that you are a zero-risk investment to your

merchant; so do not be shy about requesting an addition to your commissions. Just

try to be reasonable about it.

Write strong pay Per Click ads. PPC search engine is the most effective means of

advertising online. As an affiliate, you can make a small income just by managing

PPC campaigns such as Google AdWords and Overture. Then you should try and

monitor them to see which ads are more effective and which ones to dispose of.

Try out these strategies and see the difference it can make to your commission

checks in the shortest of time.

http://youcansellonline.blogspot.com/

Friday, May 16, 2008

How To Become A Super Affiliate In Niche Markets

Over the past years, web hosting has grown bigger than it used to be. With more companies getting into this business and finding the many benefits it can give them, the demand for web hosting has never been higher. These seem to be the trend of today.

By 2005 38 million people had put up their very first websites online. So you can imagine how many there are now 3 years later. And to think, the majority of those sites will be offering different affiliate programs for people to choose and participate in.

This only means one thing. It is easier now to find the right web host for your application. The possibility of quality web hosting companies separating themselves from the rest of the industry is anticipated. If this is done, the unprofessional and incompetent ones will suffer.

Support will be the number one consideration for people when choosing a web host. It will be obvious that traditional advertising will become less and less effective. Most people would rather opt for the web host based on things that they see and hear. Also based on the recommendations by those who have tried them and have proved to be successful.

This is a great opportunity for web hosting affiliates and resellers alike. There are hundreds of web hosting programs to choose from so that the difficulty in finding the right one for them is not a problem anymore.

How does one become a successful affiliate in the niche markets using web hosting?

If you think about it, everyone who needs a website needs a web hosting company to host it for them. As of now, there is really no leading hosting industry so most people choose hosts based from recommendations. Usually, they get it from the ones that have already availed of a web hosting services.

With the many hosts offering affiliate programs, there is the tendency to find the one which you think will work best for you. Think of the product you will be promoting. Pattern them to the site and see if they are catering to the same things as you are. Here is the webhosting service that I use and recommend:

recommended1.123bestmarketing.com

When you have been with one host for quite some time and seem not to be making much despite all your effort, leave that one and look for another. There is no use in trying to stick to one when you would be better off with another one. Things will only have to get better from there because you already have been in the worst situations.

Try this out. If you are quite happy and satisfied with your web host, try to see if they are offering an affiliate program you can participate in. Instead of you paying them, why not make it the other way around; them paying you. The process can be as easy as putting a small “powered by” or “hosted by” link at the bottom of your page and you are already in an affiliate business.

Why choose paying for your web hosting when you do not have to? Try to get paid by letting people know you like your web host.

Always remember that when choosing a web host, choose the one that is known for its fantastic customer support. There are also many hosting affiliate programs. Residual affiliate program is also being hosted. This is the program wherein you get paid a percentage every month for a client that you refer. This can allow you to have a steady source of income. With perseverance, you can even be quite successful in this field.

There are a lot of niche markets out there just waiting for the right affiliate to penetrate to them and make their dollars dream come true. Knowing which one to get into is being confident enough of your potential and the good results you will be getting.

Web hosting is just one affiliate market you could try out and make some good and continuous income. Just remember that to be successful in your endeavor also means that time, effort and patience is needed.

Nobody has invented the perfect affiliate market yet. But some people do know how to make it big in this kind of market. It is just knowing your kind of market and making the earnings there.

http://youcansellonline.blogspot.com/

Thursday, May 15, 2008

Here's Why Using Camtasia Can Increase Your Affiliate Checks

Since there are already lots of people getting into affiliate marketing, it is no wonder that the competition is getting stiff. The challenge is to try and outdo other affiliates and think of ways to be able to attain this.

There are also many tips and techniques being taught to these affiliate in order to best plan their strategy for their program to work effectively so that more earnings will be achieved.

What better way to wow your prospects and customers than to record and publish top notch, full motion and streaming screen-captured videos. Nothing like feeling your hard work getting paid by having your customers jumping up excitedly in great anticipation to buy your product right there and then.

This is Camtasia in action. It is a proven fact; giving your customers something they can actually see can explode your online sales instantly.

You do not need to have trainings and education to be able to know how this system can work for your affiliate program. Anyone can create stunning videos, from multimedia tutorials and step-by-step presentations available online. The process is like having your customers seated next to you and looking at your desktop, as you show them the things they need to see and hear. All this done step by step.

For those who do not know it yet, how does Camtasia works?

1. It can record your desktop activity in a single click. No need to have to save and compile all your files because it is recorded right there and then.

2. Can easily convert your videos into web pages. Once converted you can have your customers visiting that certain page. Videos are easier to understand and take in unlike reading texts which oftentimes is a trying thing to do.

3. Upload your pages. Publish them through blogs, RSS feed and podcasts. You may want your Camtasia videos to get around and reach out to other people that may be potential customers in the future. Nothing like being visible in many sites and pages to advertise yourself and get your message through.

There are other things you can do with your affiliate program using Camtasia. You can…

Create stunning multimedia presentations that are proven to increase sales because all the senses are engaged. This also has the tendency to reduce skepticism among hard-to-please customers.

Reduce refunds and other customer issues by demonstrating visually how to use your product and how to do it properly. Complaints will also be minimized because all the facts and the presentation are there for the customers to just see and hear about.

Promote affiliate products and services using visual presentations. This is an effective way of redirecting your viewers straight to your affiliate website after they are finished with the video. Make the most of the presentation by putting your site location in the end and make them go there directly if they want more information.

Multiple your online auction bids exponentially when you give your readers a feel of what you have to offer. Based from reports, auctions that includes pictures increases bidding percentage by 400%. Imagine how much higher it will be if it were videos.

Publish valuable infoproducts that you can sell for a much higher price. It will be all worth the price because of the full colored graphics menu and templates that you will be using.

Minimize miscommunication with your customers. Instantly showing them what you want, making them understand clearly the essence of your affiliate program. The good thing about multimedia is, nothing much can go wrong. It is there already.

These are just some of the things you can do with Camtasia that can be very helpful in your chosen affiliate program.

Note that the main purpose of using Camtasia is to boost the income that is generated from your affiliate program. Although it can be used for entertainment and enjoyment purposes, which is not really a valid reason why you choose to get all through that trouble.

Try to focus on the goal that you have set for yourself and achieve that with the use of the things that may be quite a lot of help in increasing your earnings.

http://youcansellonline.blogspot.com/

Wednesday, May 14, 2008

7 Ways to Drive Laser-Targeted Traffic

An affiliate marketer may have all the things needed for him to be able to succeed in

a business such as affiliate marketing. He may have the necessary drive, diligence

and perseverance to be able to understand how the system works. He may have all

the tools necessary in maintaining the business, including a really unique and

interesting website which could earn him a fortune if only the whole world could see

it. However, all these would prove useless if he does not know how to drive traffic

to his website. His business would sink into oblivion together with all the sales,

fortune and dreams that he might have realized if he only knew how to do this

particular task.

Getting people who matter to see one’s website is a difficult undertaking if he tries

to consider the fact that there are rivals everywhere waiting to pin him down. The

immensity of the internet as well as the affiliate marketing world has given birth to

the fierce competition between affiliate marketers, each of whom has his own great

product to offer. With all the websites piling on top of each other, how would one

be able to stand out? The seven best ways to drive laser-targeted traffic to one’s

own website would help those who are bent on sticking it out with this business

wherever it is bound to take them.

The first step in driving traffic to one’s website is by relying on search engines and

what they can do for the affiliate marketer concerned. Because they are popular

for driving free targeted traffic, they should not be ignored by all means. Having

top search engine rankings is vital in building popularity links, and the use of the

right keywords is important in attaining this goal. Once a website is on top of the

list, it is easily accessible to anyone who wants to see it for himself.

The second way in driving traffic to one’s website is by contacting other

webmasters for a possible link exchange partnership. Locating websites that are

related to one’s own website is the primary task. Once there, he should be able to

establish communication by personalizing everything as much as possible. It is then

possible to make reciprocal link exchanges between webmasters whichever way the

affiliate marketer prefers.

The third way is through writing one’s own articles. This is an effective way in

promoting a website, because good content that are appreciated by readers will

lead them to visit the writer’s very own website out of sheer interest.

The fourth way is through joint venture marketing. This is one of the most effective

ways of promoting a product or a service. Having a partner through ad swap or link

exchange is beneficial to both parties as it allows them to reach a wide customer

base in a short amount of time.

The fifth is through joining affiliate programs. Having affiliates to do the work means

allowing them to bring tons of traffic to a website. Skyrocketing sales would be

realized as a result, and both the affiliate and the website owner will benefit from

the situation.

The sixth is by having a list of subscribers that one can refer to every so often,

because they are those which would prove to be valuable assets for the marketer

concerned. The use of autoresponders and personalized newsletters is one way of

keeping track of them all, and holding on to them by letting them know about new

products and services is an essential task that should be done by the affiliate

marketer concerned.

The seventh is by knowing one’s market through and through. It is important for

traffic to be targeted to those who might have a special interest in the theme or

topic of one’s website. This way, a solid customer base is going to be created.

Once a potential customer shows an interest in a particular website by paying it a

visit, one must not waste time in trying to show him that his effort is worth it.

Traffic generating strategies are important in trying to make one’s affiliate marketing

career inch forward. It is always advantageous to plan one’s moves in any business

that he might undertake. This is particularly so in affiliate marketing. If one knows

how to get people to see what he has to offer, then he is on the right track.

http://youcansellonline.blogspot.com/

Tuesday, May 13, 2008

Using Product Recommendations To Increase Your Bottom Line

In affiliate marketing, there are many ways in which you can increase your earnings

and maintain the account that you have worked so hard for already. Most of the

techniques and tactics can be learned easily. No need to go anywhere or any

further. They are available online, 24 hours a day and 7 days a week.

One of the more important ways of increasing affiliate marketing bottom line and

sale is through the use of product recommendations. Many marketers know that this

is one of the most effective ways in promoting a certain product.

If the customers or visitors trust you enough, then they will definitely trust your

recommendations. Be very careful in using this approach, though. If you start

promoting everything by recommendation, your credibility will actually wear thin.

This is seen especially when recommendations are seemingly exaggerated and

without much merit.

Do not be afraid to mention things that you do not like about a given product or

service. Rather than lose any points for you, this will make your recommendation

more realistic and will tend to increase your credibility.

Furthermore, if your visitors are really interested in what you are offering, they will

be more than delighted to learn what is good about the product, what is not so

good, and how the product will benefit them.

When you are recommending a certain product, there are some things to remember

on how to make it work effectively and for your advantage. Sound like the true and

leading expert in your field.

Remember this simple equation: Price resistance diminishes in direct proportion to

trust. If your visitors feel and believe that you are an expert in your niche, they are

more inclined to make that purchase. On the other hand, if you are not exuding any

confidence and self-assurance in endorsing your products, they will probably feel

the same way and will go in search of another product or service which is more

believable.

How do you establish this aura of expertise? By offering unique and new solutions

they would not get anywhere else. Show proof that what you are promoting works

as promised. Display prominent testimonials and endorsements from respected and

known personalities, in related fields of course.

Avoid hype at all costs. It is better to sound low key and confident, than to scream

and seek attention. Besides, you would not want to sound unprofessional and have

that thinking stick to your potential customers and clients, now would you? Best to

appear cool and self-assured at the same time.

And remember; prospects are not stupid. They are actually turning to experts and

may already know the things that you know. If you back up your claims with hard

facts and data, they would gladly put down hundreds, or even thousands of dollars

on your promotions. But if you don’t, they are smart enough to take a look at your

competitors and what they are offering.

While recommending a product, it is also important that you give out promotional

freebies. People are already familiar with the concept of offering freebies to promote

your won products. But very few people do this to promote affiliate products. Try to

offer freebies that can promote or even have some information about your products

or services.

Before you add recommendations to you product, it is given that you should try and

test the product and support. Do not run the risk of promoting junk products and

services. Just think how long it took you to build credibility and trust among your

visitors. All that it will take to destroy it is one big mistake on your part.

If possible, have recommendations of products that you have 100% confidence in.

Test the product support before you begin, to ensure that the people you are

referring it to would not be left high and dry when a problem suddenly arises.

Have a look at your affiliate market and look at the strategies you are using. You

may not be focusing on the recommendations that your products need to have.

Your plan of action is sometimes not the only thing that is making your program

work.

Try product recommendation and be among those few who have proven its worth.

http://youcansellonline.blogspot.com/

Monday, May 12, 2008

3 Necessary Tools for the High Rolling Affiliate Marketer

What does it take to become a successful Affiliate Marketer? What are the

ingredients of an affiliate marketing success story? Is there a shortcut to Affiliate

Marketing glory? All these questions play around in the minds of affiliate marketers

who want to make it big in this business.
Although affiliate marketing is touted as one of the easiest and most effective ways

to earn money online, it is not as easy as it sounds. The wise affiliate marketer

plans every action and executes it the best way he can. He should also maximize

the potential to earn by utilizing the right tools necessary for a successful Affiliate

Marketing business. We have consulted some of the most successful affiliate

marketers in the business and below are the top three necessary tools for a

successful affiliate marketing business.

Important Tool #1: Your Own Website

The most important and indispensable tool in Affiliate Marketing is your own website.

The first step in any successful affiliate marketing business is building a good,

credible and professional looking website. Your website is the jump off point of all

your marketing efforts. Thus, you must first build a user-friendly website, which will

appeal to your prospects and encourage them to click on the links to the products

and service you are promoting and make a purchase. Therefore, you must first

concentrate your efforts in building a website that will cater to what your prospects

need.

The most important thing you should consider is that almost all web users go online

to look for information, not necessarily to go and buy something. Above all else,

make your website full of original, relevant and useful content. People will love

articles that are appealing and helpful. Keep in mind that, in the internet, content is

still king and good quality content will not only build your credibility, it can also help

you achieve a higher search engine ranking. By posting relevant and useful articles,

you establish yourself as a credible expert in the field, making you a more

trustworthy endorser of the product or service you promote. Establishing a good

reputation is a good step in building up a loyal consumer base.

Important Tool #2: Incentives

Competition is extremely tight in the internet world. You must always be one-step

ahead of your rivals to ensure that you capture a significant share of your target

market. Therefore, you must use every possible means to encourage people not only

to visit your site but also to click and proceed to the websites of the products and

services you are promoting. Building an opt-in email list is one of the best ways to

gather prospects. Offer a newsletter or an e-zine. Better yet, offer incentives to

your prospects to encourage them to subscribe to your newsletters. You can

present free softwares, access to exclusive services and other freebies that will be

helpful to your prospects.

Important Tool #3: Link Popularity

The importance of driving highly targeted traffic to your website cannot be

emphasized enough. The all-important web traffic is at the top of the list of the

most important entities in the internet world. Attracting people to your site should

be the first step you should carry out. Do everything to achieve a high search

engine ranking. Link Popularity is one of the factors that search engines use to

determine search engine rankings. Therefore, to enhance your link popularity, you

must launch an aggressive reciprocal link campaign.

One of the best ways to do this – at no cost at all – is by submitting articles, with

your website's link at the resource box, to e-zines and free article sites. You will not

only gain exposure, you will also have the opportunity to advertise for free, just

include a link back to your site. The more sites you submit your articles to, the

better your link popularity is. Make your articles original, relevant and useful so that

more websites will pick it up and post it.

These are but three of the many tools that an affiliate marketer can use to

maximize earning potential. The possibilities are endless and are limited only by your

imagination, creativity, resourcefulness and determination. You can always explore

other ideas and adapt other strategies, which you think might help you become a

high rolling affiliate marketer.

http://youcansellonline.blogspot.com/

Friday, May 9, 2008

Easy Profits Using PPC In Your Affiliate Marketing Business

PPC is one of the four basic types of Search Engines. PPC is also one of the most

cost-effective ways of targeted internet advertising. According to Forbes magazine,

PPC or Pay Per Click, accounted to 2 billion dollars a year in 2005 and is expected to

increase to around 8 billion dollars by this year 2008.

Let us take a quick look at how PPC Search Engines work.

These engines create listings and rate them based on a bid amount the website

owner is willing to pay for each click from that search engine. Advertisers bid

against each other to receive higher ranking for a specific keyword or phrase.

The highest bidder for a certain keyword or phrase will then have the site ranked as

number 1 in the PPC Search Engines followed by the second and third highest

bidder, up to the last number that have placed a bid on the same keyword or

phrase. Your ads then will appear prominently on the results pages based on the

dollar amount bid you will agree to pay per click.

How do you make money by using PPC in your affiliate marketing business?

Most affiliate programs only pay when a sale is made or a lead delivered after a

visitor has clicked through your site. Your earnings will not always be the same as

they will be dependent on the web site content and the traffic market.

The reason why you should incorporate PPC into your affiliate marketing program is

that earnings are easier to make than in any other kind of affiliate program not using

PPC. This way, you will be making profit based from the clickthroughs that your

visitor will make on the advertiser’s site. Unlike some programs, you are not paid per

sale or action.

PPC can be a good resource for your website. With PPC Search Engines incorporated

into your affiliate program, you will be able to profit from the visitor’s who are not

interested in your products or services. The same ones who leave your site and

never come back.

You will not only get commissions from those who are just searching the web and

finding the products and services that they wanted, but you will be able to build

your site’s recognition as a valuable resource. The visitors who have found what

they needed from your site are likely to come back and review what you are offering

more closely. Then they will eventually come back to search the web for other

products.

This kind of affiliate program is also an easy way for you to generate additional

revenue. For example, when a visitor on your site does a search in the PPC Search

Engine and clicks on the advertiser listings, the advertisers’ account will then be

deducted because of that click. With this, you will be compensated 30% to 80% of

the advertisers’ bid amount.

PPC is not only a source of generating easy profits; it can also help you promote

your own site. Most of the programs allow the commissions received to be spent for

advertising with them instantly and with no minimum earning requirement. This is

one of the more effective ways to exchange your raw visitors for targeted surfers

who have more tendencies to purchase your products and services.

What will happen when you integrate PPC into your affiliate program?

PPC usually have ready-to-use affiliate tools that can be easily integrated into your

website. The most common tools are search boxes, banners, text links and some

404-error pages. Most search engines utilize custom solutions and can provide you

with a white-label affiliate program. This enables you, using only a few lines of code,

to integrate remotely-hosted co-branded search engine into your website.

The key benefits? Not only more money generated but also some extra money on

the side. Plus a lifetime commissions once you have referred some webmaster

friends to the engine.

Think about it. Where can you get all these benefits while already generating some

income for your site? Knowing some of the more useful tools you can use for your

affiliate program is not a waste of time. They are rather a means of earning within

an earning.

Best to know more about how you can use PPC search engines in your affiliate

program than miss out on a great opportunity to earn more profits.

http://youcansellonline.blogspot.com/

Thursday, May 8, 2008

Building Affiliate Marketing Websites The Easy Way

There are some myths in affiliate marketing, which attract a lot of people to it believing they are true. First is they think managing an online business is easy and second, they think that one can make a fortune through online marketing in an instant. Probably not even 10% of those who are into affiliate marketing became rich overnight. There may be some who fortunately achieved overwhelming success in just a short span of time after setting up an affiliate program, but not a majority of them can confidently say they only had luck. Anyone who is successful in this kind of business would say he worked hard to get to where he is right now. Success in affiliate marketing takes time and hard work, but it’s worth it.

If you are planning to start an affiliate program, one of the things you have to consider is having your own website, not just an ordinary website but a professional looking one. How do you build an affiliate marketing website? What are the easy steps to build one? First, you must have already decided on the theme or niche of your website. It would be better if you already have an idea what products or services to promote as this would help you plan the design and lay-out of your web pages. The next thing to do is to choose a domain name and get it hosted. The domain name is a unique name used to label the actual address of your website on the Internet. In deciding what domain name to register, look into the type of products you are endorsing and the theme of your site. Having the right keywords in your domain name would give you better chances of drawing more visitors to your website. Also, choose a top level domain or extension, such as .com because it is more popular. In selecting your web host, consider the security of servers and up time guarantees.

Now, you can start creating your webpages. Don’t be disheartened when you know a little in this field. There are page generation tools and fast launch sites available online; you just have to search for them. Countless online sources could help you build an affiliate marketing website, though you might need time to study and learn the whole process. This is one of the reasons why your site or the products you are going to promote must match your interest. Building your marketing website for the first time would be a lot more fun if you know very well the theme of your site. If you don’t have time to make your own website, you can use templates or purchase readily available websites. The latter, however, is a more expensive option.

Creating an affiliate website on your own would be cheaper and more interesting. In the process of building your website, you may also increase your knowledge in Information Technology and the use of computers, softwares and the Internet. As you educate yourself in these fields, you are increasing your advantage against other affiliate marketers. It helps a lot, though, if you already know the basics in web page development like programming languages and graphics softwares because you can make your site extra corporate-looking, more convenient to use or easier to navigate. Furthermore, if you are knowledgeable and skillful in this area, you can already concentrate more on the content of the page rather than the design.

The key to draw visitors to your website is to have high quality content; thus, the next thing you must pay attention to in building your marketing website is this. There may be several other factors that contribute to the success of your affiliate marketing site, but a good content tops the list. This is precisely the reason why users choose to enter your site. They want to get information and so when they don’t find it, they would definitely go elsewhere. Write interesting articles related to your theme as this would make them frequent your site. If you have already looked for affiliate programs that complement your site, add links to the business sites and other very good informative sites. Links contribute to how well you will be listed in major search engines as well. Also, create pages for the products you are endorsing, but don’t just promote the products by putting hyped-up ads. Keep your readers interested by injecting lots of relevant and useful information. This would make them click the link to the business site and buy the product. Remember that no good content means no frequent visitors, no sales and ultimately, no commission.

Make your site simple yet not without a touch of class in order to make it appear more of a business website rather than a personal website. This would be pleasing to the eyes and more interesting to browse. To help you with the design, you can check some successful online stores to get an idea on how you can make your site look better. Make sure you don’t place too many banner ads since these could distract some site users; and thus, instead of clicking your ad, they might just leave your site and look for other interesting websites. After all, banner ads are not the only means of advertising your products. Now your website is complete, submit its URL to major search engines to increase your traffic.

Grow from where you started. Learn about use of keywords for search engine optimization and apply them in your content. Update your site regularly or add new webpages. Make sure to inform your prospects about the latest updates in your site. You can use newsletters to accomplish this. The Internet offers a huge source of information about just anything, make use of it. Continue to educate yourself on how to improve your website and soon you’ll find yourself successful in affiliate marketing.

Wednesday, May 7, 2008

Which Affiliate Networks To Look Out For When Promoting

There are many horror stories about affiliate programs and networks. People have

heard them over and over again, that some are even wary of joining one. The

stories they may have heard are those related to illegal programs or pyramid

schemes. Basically, this kind of market does not have a real, worthy product.

You do not want to be associated with these schemes. It is obvious you want to be

with a program that offers high quality products that you can readily endorse. The

growing number of those who have joined already and are succeeding immensely is

proof enough that there are reliable and quality affiliate programs out there.

Why participate in an affiliate program?

It allows you to work part-time. It gives you the opportunity to build a generous

residual income. And it makes you an owner of a small business. Affiliate programs

have already created lots of millionaires. They are the living testimony of how hard

work; continuous prospecting, motivating and training others pays off.

If ever you are deciding to join one, you must take note that you are getting into

something that is patterned to what you are capable of. This will be an assurance

that you are capable of doing something to come out successful.

How do you choose a good affiliate program to promote? Here are some tips you

may want to look over before choosing one:

1. A program that you like and have interest in. One of the best ways of knowing if

that is the kind of program you wish to promote is if you are interested in

purchasing the product yourself. If that is the case, chances are, there are many

others who are also interested in the same program and products.

2. Look for a program that is of high quality. For instance, look for one that is

associated with many experts in that particular industry. This way, you are assured

of the standard of the program you will be joining.

3. Join in the ones that offer real and viable products. How do you know this? Do

some initial research. If possible, track down some of the members and customers to

give you testimonials on the credibility of the program.

4. The program that is catering to a growing target market. This will ensure you

that there will be more and continuous demands for your referrals. Make inquiries.

There are forums and discussions you can participate in to get good and reliable

feedback.

5. A program with a compensation plan that pays out a residual income and a

payout of 30% or more would be a great choice. There are some programs offering

this kind of compensation. Look closely for one. Do not waste your time with

programs that do not reward substantially for your efforts.

6. Be aware of minimum quotas that you must fulfill or sales targets that are too

hard to achieve. Some affiliate programs impose pre-requisites before you get your

commissions. Just be sure that you are capable of attaining their requirements.

7. Select one that has plenty of tools and resources that can help you grow the

business in the shortest possible time. Not all affiliate programs have these

capacities. Make sure you decide on one with lots of helpful tools you can use.

8. Check out if the program has a proven system that can allow you to check your

networks and compensation. Also check if they have it available online for you to

check anytime and anywhere.

9. Choose a program that is offering strong incentives for members to renew their

membership each time. The affiliate program that provides continuous help and

upgrades for its products have the tendency to retain its members. These things

can assure the growth of your networks.

10. Be aware of the things that members are not happy about in a program. Like

with the ones mentioned above, you can do your checking at discussion forums. If

you know someone in that same program, there is ho harm asking if there are any

downsides involved.

Have a thorough and intensive knowledge about the affiliate program and network

you will be promoting.

Knowing the kind of program you are getting yourself into will make you anticipate

and prevent any future problems you may encounter.

http://youcansellonline.blogspot.com/

Tuesday, May 6, 2008

Here's How To Avoid The 3 Most Common Affiliate Mistakes

Affiliate marketing is one of the most effective and powerful ways of earning money

online. This program gives everybody a chance to make a profit through the

Internet. Since these affiliate marketing programs are easy to join, implement and

pay a commission on a regular basis, more and more people are now willing to join

this business.

However, like all businesses, there are lots of pitfalls in the affiliate marketing

business. Committing some of the most common mistakes will cost the marketers a

large portion taken from the profit they are making everyday. That is why it is

better to avoid them than be regretful in the end.

Mistake number 1: Choosing the wrong affiliate program.

Many people want to earn from affiliate marketing as fast as possible. In their rush

to be part of one, they tend to choose a bandwagon product. This is the kind of

products that the program thinks is “hot”. They choose the product that is in

demand without actually considering if the product appeals to them. This is not a

very wise move obviously.

Instead of jumping on the bandwagon, try to choose a product in which you are

truly interested in. For any endeavor to succeed, you should take some time to plan

and figure out your actions.

Pick a product that appeals to you. Then do some research about that product to

see if they are in demand. Promoting a product you are more passionate about is

easier than promoting one for the sake of the earnings only.

Mistake number 2: Joining too many affiliate programs.

Since affiliate programs are very easy to join, you might be tempted to join multiple

affiliate programs to try and maximize the earnings you will be getting. Besides you

may think that there is nothing wrong and nothing to lose by being part of many

affiliate programs.

True, that is a great way to have multiple sources of income. However, joining

multiple programs and attempting to promote them all at the same time will prevent

you from concentrating on each one of them.

The result? The maximum potential of your affiliate program is not realized and the

income generated will not exactly be as huge as you were thinking initially it would.

The best way to get excellent result is by joining just one program that pays a 40%

commission at least. Then give it your best effort by promoting your products

enthusiastically. As soon as you see that it is already making a reasonable profit,

then maybe you can now join another affiliate program.

The technique is to do it slowly but surely. There is really no need to rush into

things, especially with affiliate marketing. With the way things are going, the future

is looking really bright and it seems affiliate marketing will be staying for a long time

to come.

Mistake number 3: Not buying the product or using the service.

As an affiliate, your main purpose is to effectively and convincingly promote a

product or service and to find customers. For you to achieve this purpose, you must

be able to relay to the customers that certain product or service. It is therefore

difficult for you to do this when you yourself have not tried these things out. Thus,

you will fail to promote and recommend them convincingly. You will also fail to

create a desire in your customers to purchase any of what you are offering.

Try the product or service personally first before you sign up as an affiliate to see if

it is really delivering what it promises. If you have done so, then you are one of the

credible and living testaments aware of its advantages and disadvantages. Your

customers will then feel the sincerity and truthfulness in you and this will trigger

them to try them out for themselves.

Many affiliate marketers makes these mistakes and are paying dearly for their

actions. To not fall into the same situation they have been in, try to do everything

to avoid making the same mistakes.

Time is the key. Take the time to analyze your marketing strategy and check if you

are on the right track. If done properly, you will be able to maximize your affiliate

marketing program and earn higher profits.

http://youcansellonline.blogspot.com/

Friday, May 2, 2008

Building Your List with Paid eZine Advertising

Some Internet Marketers can get clueless when it comes to unleashing the full potential of paid eZine advertising. One of the most common dilemmas is that whether the Internet Marketer should advertise the product or service he is selling directly to the subscribers of the eZine he is paying advertising for?

This can be a wise method, but with ifs and buts. For one, the advertisement must be compelling and attention grabbing. Secondly, there is no telling if the eZine’s subscribers constantly practice a buying habit until you put out some money to find out.

Investing even a small sum of money can be risky to a number of Internet Marketers who are on tight budgets. But in spite of the risk factors, eZine advertising can still be rewarding, if done right.

Thus the solution: the marketer would be wiser if he or she uses eZine advertising to build his or her mailing list. It makes sense, anyway. Since some eZines display more than one sponsored advertisement, you can grab the subscriber’s attention by giving a free or risk-free product or offer through your ad.

When the subscriber clicks on your ad, he or she can opt into your mailing list in exchange for the free offer, which can be a free report or even a trial service.

While you are not making a hard sell through your advertisement just yet, building your list by getting other eZine’s subscribers subscribed to your eZine allows you to follow up with them in the future, as and when you have new offer.

http://youcansellonline.blogspot.com